4.7 / 5

8-week deep-dive into Dr. Cialdini's Principles

applied to your case

7 Principles of Influence

Master Mind Group Coaching

  • Small learning group
  • Handouts for each session
  • Your influence challenge
  • Homework to get results
  • Recordings for each session
  • Access to the practice community

Watch the introduction to the Science of Persuasion:

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Course overview:

Immerse yourself into the science of persuasion and influence to find the opportunities to apply the 7 Principles and get more results from every activity involving human interaction. This program is based on the bestseller book "Influence, The Psychology of Persuasion" by Dr. Robert Cialdini and delivered by a certified coach and a founding member of Cialdini Institute. It offers a wealth of knowledge and guidance through teaching, practice, and mastermind collaboration.

Week 1: Getting Results

We'll start with Dr. Neidert’s Core Motives Model and ways to apply the science of influence and persuasion. This session will define your results.

Week 2: Contrasting

In this session, we'll elaborate on the ethics of influence as a standard for all Cialdini practitioners.

Also, we'll do a deep dive into Contrasting and how it is always available to amplify the effects and results.

Week 3: Reciprocity

We'll look at how the principle of Reciprocity can help you overcome even the most challenging relationships issues. You'll see how amplifiers of the principle are applied and learn the secret activator that many people miss.

Week 4: Liking & Unity

When it comes to business, Liking is the most powerful principle, giving you preferences, choices, options, privileges, and promotions.

We'll also dive into finding Unity that will make you a natural and preferred choice for any business.

That's what will let you beat the competition.

Week 5: Social Proof

Online sellers say this is the most powerful princile of all. Let's dive into how to get the most out of it as well as avoiding mistakes made by inexperienced people.

Week 6: Authority

This powerful lesson will explain the difference between being in authority and being an authority, how to create credibility, and what to do when you don't have positional authority.

Week 7: Consistency

The Consistency and Commitment principle could be applied in more situations than you think. Any time people or companies make decisions, they commit to stick to them. Find opportunities in the existing commitments to promote your causes.

Week 8: Scarcity

This is probably the most known but the least applyed principle. See how the principle of Scarcity could be activated differently from the common ways to limit the time and quantity. Apply it in your business.

Who will benefit:

  • C-Level decision makers


  • Business consultants


  • Financial advisors
  • Marketing professionals


  • Sales professionals


  • HR leaders
  • Managers


  • Negotiation experts


  • Coaches

Testimonials:

About your coach:

  • Cialdini certified professional


  • Cialdini Institute founding member


  • Negotiation coach


  • Founder of a practice community


  • 20+ years of corporate experience


  • Bestselling author

Vladimir Bushin and Dr. Robert Cialdini

What scientists say:

How does it work:

  • Weekly 1-hour Zoom call
  • Interactive and engaging experience
  • Getting into details that matter
  • Working on your goals
  • Improving current results & building strategy
  • Answering all your questions
  • Feedback on your ideas from a certified coach
  • Exercises to build your skills
  • Optional homework assignments
  • Handout material after every session
  • Access to the coach through the community
  • Networking with current and past students

The "Early Bird" discount ends in:

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Early Bird discount code: MC7PRINCIPLES

"7 Principles of Influence"

8-Week Master Mind Group

Every Friday, Aug 9th - Sept 27th, 12:30 pm Central US Time